To launch Target’s new in-store grocery items we created a 2-hour live, interactive commercial. During the Tweet-To-Runway Show, models walked the catwalk, modeling grocery items instead of clothes. They read people’s tweets about items you could easily buy at Target Grocery.
LIVE STREAMING EXPERIENCE
![](https://www.jasonzada.com/wp-content/uploads/2017/05/Target_1.jpg)
![](https://www.jasonzada.com/wp-content/uploads/2017/05/Target_3.jpg)
![](https://www.jasonzada.com/wp-content/uploads/2017/05/Target_2.jpg)
![](https://www.jasonzada.com/wp-content/uploads/2017/05/Target_11.jpg)
![](https://www.jasonzada.com/wp-content/uploads/2017/05/Target_7.jpg)
![](https://www.jasonzada.com/wp-content/uploads/2017/05/Target_8.jpg)
![](https://www.jasonzada.com/wp-content/uploads/2017/05/Target_13.jpg)